Our strategy
TOGETHER WE REALISE OUR POTENTIAL
As we near the completion of the first phase of our strategy, our shift to a continuous improvement culture is delivering real results and has been fundamental to dramatically increasing the production run rate within Team Wendy and expanding our market share in Avon Protection.
Jos Sclater
CEO
Our STAR strategy
STAR sets out our strategic priorities to deliver sustainable and profitable growth.
Strengthen through CI
Strengthen through continuous improvement to drive sustained competitive advantage. Every day, at every level of our organisation, people are making small changes that improve our people’s safety, our product quality, our delivery to customers and inventory reduction. All while also improving productivity. We call this our Strengthen System.
FY25 STRATEGIC PRIORITIES
Processes - improving safety, quality, on-time delivery, inventory turns and productivity by moving from batch to flow manufacturing and removing waste from our processes.
People - an empowered, engaged workforce which has the capability to improve our processes and build competitive advantage.
Transform
Transform by creating solid foundations for growth. Continuous improvement generates cash by reducing inventory and increasing productivity. We reinvest that cash in growth, building operations and supporting functions that enable the business to grow faster.
FY25 STRATEGIC PRIORITIES
Programme management - footprint optimisation and functional excellence projects completed on time and to budget.
Advance
Advance the business through organic growth. From growing and defending our core and nurturing emerging opportunities to developing new revenue streams, we can grow our core business organically – we call this our Advance programme.
FY25 STRATEGIC PRIORITIES
Execution - excellent delivery, successfully ramping up production of new products.
REVOLUTIONISE
Revolutionise: use research, partnerships and acquisitions to augment our growth. And by leading the market with new
products, new materials and disruptive innovation we can
build a business for the long term.
FY25 STRATEGIC PRIORITIES
Innovation - ensuring the long-term future of the Group by developing new and enhanced products to deliver growth through increased internal and externally funded research and development programmes.