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Our strategy

TOGETHER WE REALISE OUR POTENTIAL

It is now 18 months since we launched the STAR strategy and we are making good progress. This is demonstrated by our much stronger financial performance, improving operating metrics and a fast‑growing order book.

Jos Sclater
CEO

Jos Sclater

Our STAR strategy

STAR sets out our strategic priorities to deliver sustainable and profitable growth. 

STAR strategy graphic showing the 4 points of the STAR strategy
Strengthen through CI
Team involved in Kaizen

Strengthen through continuous improvement to always deliver quality products on time while using capital efficiently and improving productivity. 

FY25 STRATEGIC PRIORITIES

Processes - improving safety, quality, on-time delivery, inventory turns and productivity by moving from batch to flow manufacturing and removing waste from our processes.

People - an empowered, engaged workforce which has the capability to improve our processes and build competitive advantage.

Transform
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Transform the cost base to increase margins through a programmatic approach to transformation.

FY25 STRATEGIC PRIORITIES

Programme management - footprint optimisation and functional excellence projects completed on time and to budget. 

Advance
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Advance organically by growing the core and scaling up emerging opportunities.

FY25 STRATEGIC PRIORITIES

Execution - excellent delivery, successfully ramping up production of new products.

REVOLUTIONISE
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Revolutionise by developing the next generation of products to drive long-term growth.

FY25 STRATEGIC PRIORITIES

Innovation - ensuring the long-term future of the Group by developing new and enhanced products to deliver growth through increased internal and externally funded research and development programmes.